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Why should your Show/video/Static page description have hyperlinks?
Why should your Show/video/Static page description have hyperlinks?

crafting video descriptions - with hyperlinks

S
Written by Selva Mani
Updated over a week ago

You put so much effort into planning, filming, and editing your video. After doing all this, crafting a perfect description can feel like a hassle. But your description is a great SEO mine. If you do it right, it will make you rank better on search engines -- thereby letting more people discover you.

How adding links to the description would help

  1. You can support other pages/content through your links

  2. You can get your viewers to follow you on social media - this improves your brand's social status

  3. Internal linking is a great way to boost your SEO score

Adding descriptions

You can add the description while creating a Show.

(OR)

You can add the description while editing an existing Show.

(OR)

You can add the description while uploading a video in the Description field.

(OR)

You can edit the description of an existing video from the video library.

Adding Links - Let's get it right

There are a few things to keep in mind while adding links

  • Don't add too many links. It goes unnoticed. Add links only to the important stuff. Direct your users to the right place.
    ​"If everything is important, then nothing is."

  • If at all, you need to add multiple links, add a line about where each link will be taking your users

  • Make sure your disclosures are correct. If it is an affiliate link or you are earning something when your viewers navigate to a 3rd party page then mention it. This builds trust.

  • Be consistent - add a proper description to every video (including your existing collection). Hyperlinks are a great way to direct your viewers to your social handles.

  • You could also include your email id. Your email id will be clickable and it will directly lead to composing an email link.

    You could also customize your email to link with creative subject lines, bcc, etc.

  • πŸ’‘ This mailto generator will help you customize the subject lines and the body of the email.

  • You can add spacing in between the paragraphs in the Show/Video description and they will be reflected in the website and apps as separate paragraphs.

Adding Hyperlink to Static pages:

  • You can add your website URL or if you want your users to redirect to another website, you can just add them to your Privacy policy or Terms page or even to your Contact us page.

  • For example, If you want to add your website link to the privacy policy, you can just select the text you want to add the link to and select the link button on the top as shown in the below screenshot.

  • You will get a pop-up to insert the link. Add the URL you want to add to the selected text and select Ok.

  • The text will be highlighted(shown in the below screenshot) as a link and you need to select the Update button so that the changes will be reflected on your website and apps.

Can I add a mailto link to my static pages?

Yes, you can add a mailto link to your static page and this will be more useful on the about us page.

  • Select the text you want to add the mailto link to and select the link button on the top.

  • Using the mailto generator you can generate and add the mailto link.

  • Select the Ok button and the added text will be highlighted.

  • Select the Update button so that the changes will be reflected on your website and apps.

Below is the sample screenshot for the contact us page with the mailto link added.

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